We used to laugh at Tom Petty's videos, "Refugee" and the other early, crappy ones. So when this one came out, we agreed that is was pretty cool, and excellent for Tom Petty. Some of us were sci-fi geeks, which helped. I like how the atmospheric low synth effect at the beginning (before the song starts, while they're still investigating) is actually the hook line, two octaves down. Didn't notice that until a later viewing, probably like an hour later.
By the way, I tend to speak of "we" and "us" a lot when I think of these 80's videos because the early 80's is when I lived in a house with five other guys, basically the band I was playing in plus a few hangers-on. We spent literally countless hours together watching MTV, smoking non-tobacco, and laughing about the songs while at the same time trying to figure out which ones we needed to learn.