Ok, funny story about wearing your own team's gear now that I'm on a proper keyboard. So I go to the Rose Bowl between Texas and USC (yes, the Matt Leinart/Vince Young game) with a few friends from Cal, one who used to play offensive line. He's 6'8", 300+, and studies MMA so is very athletic and not someone to be trifled with. We're all in Cal gear of course, and spent most of the pre game time chilling with an RV full of Texas fans who were an absolute delight to party with (I wasn't sober at this time), we even got them to yell "GO BEARS" at a group photo time.
So my big friend Don and I take off to wonder the media area, and one USC fan obviously trying to garner some favor with us, sees our Cal stuff and goes "Oh hey...Go Bears!!" thinking that conference unity will overcome decades of USC schooling us on the feild. My very large companion immediately turns to the dude and screams "FUCK SC!!!!". The dude, after a moment of shock, just walked away
(my buddy was part of the great Bruce Snyder teams that took us to the Citrus bowl against Clemson, and who gave USC one of their worst losses in history, that team only lost to the UW team that was quite possibly one of the best ever and should've won the National Title, and to Stanfurd in a fluke)