The downfall of Twitter/the rise of X

[XJDenton]

Twitter is dead. Long live X.

It's a bold move to take a brand so ubiquitous that it literally invented a new verb, and I stead go for something that is almost impossible to trademark.

[MirrorMask]

Almost as bold as firing a lot of people and mock them online and then get pissed when they get hired from the competition to create another rival social media.

[ReaperKK]

Twitter is dead. Long live X.

It's a bold move to take a brand so ubiquitous that it literally invented a new verb, and I stead go for something that is almost impossible to trademark.

If I remember right he has been trying to do this X everything app since the paypal days, I guess this is where he sees his opportunity.

[XJDenton]

Quite.

[Stadler]

Twitter is dead. Long live X.

It's a bold move to take a brand so ubiquitous that it literally invented a new verb, and I stead go for something that is almost impossible to trademark.

If I remember right he has been trying to do this X everything app since the paypal days, I guess this is where he sees his opportunity.

And the "X" means something to him, since it's ubiquitous in his other endeavors (SpaceX, X.com xAI) and other aspects of his life (one of his kids with Grimes is named "X").   

Personally, I think it's one of those things that make sense to him, whether it's his being on the spectrum or not, and we either go along or we don't.  From a business perspective, it's probably not the conventional choice, but it's his money.

[Chino]

[snip] (that's a porn website, fyi) just had their account shutdown. I wonder if he's going to go after the name. Does Twitter currently host video content, or is it made elsewhere and just linked?   

[KevShmev]

Thread title updated to reflect the changing times.

[cramx3]

Twitter is dead. Long live X.

It's a bold move to take a brand so ubiquitous that it literally invented a new verb, and I stead go for something that is almost impossible to trademark.

If I remember right he has been trying to do this X everything app since the paypal days, I guess this is where he sees his opportunity.

And the "X" means something to him, since it's ubiquitous in his other endeavors (SpaceX, X.com xAI) and other aspects of his life (one of his kids with Grimes is named "X").   

Personally, I think it's one of those things that make sense to him, whether it's his being on the spectrum or not, and we either go along or we don't.  From a business perspective, it's probably not the conventional choice, but it's his money.

Yeah, I can see what you mean about making sense to him. It's a bit mind boggling, because I feel like doing this is going to cost a lot of money, but for what gain?  It's his money to throw away.  Honestly, the rebranding is the first time I've thought to myself, maybe time to jump ship.  But I don't think there's another platform to jump ship to. (other than just avoiding social media completely)

[Samsara]

So, it won't be called Twitter, it'll be called "X?" ugh. I think I'm done now. it was bad enough with him buying it. Now he's totally rebranding. I'm done.

I was just in the market for a couple of new vehicles, and considered Teslas until we decided to go a different route because of this guy's insanity. About time I dump his social platform too.

[cramx3]

So, it won't be called Twitter, it'll be called "X?" ugh. I think I'm done now. it was bad enough with him buying it. Now he's totally rebranding. I'm done.

I was just in the market for a couple of new vehicles, and considered Teslas until we decided to go a different route because of this guy's insanity. About time I dumb his social platform too.

So funny, on my way into work today I had to pass 2 slow Teslas on the right because they were blocking traffic in the left lane.  I thought to myself "fuck elon" and I think it came to my mind because of all this X talk. I don't know why it's bothering me so much to make me question the platform (after all the changes too) but it is.

[Samsara]

Here's the thing with the concept of the EV and Tesla - I had a lot of respect for Musk when he launched Tesla, and then instead of keeping his patent on the motor, he opened it to everyone - launching the whole widespread movement to EV. I support that. There are a lot of issues (getting rid of batteries being a big one, as well as charging infrastructure, which is another), but ultimately, I think an alternative to gas, whatever that may ultimately be (and I think it'll be something else), is a good thing, in the long run, and will be necessary.

But then he became unhinged. Just the way he purchased Twitter, fired all the staff, and from all accounts, literally turned a fun place to work into a nightmare...no. I mean, if being this innovative, successful company means absolutely grinding and getting shit on in your place of employment - hard pass. I respect brilliant minds. But there is a sense of humanity, wisdom, and kindness that in my mind, is more important than brilliance.

So we said no to his cars, and I literally just deactivated my Twitter "X" account after posting my last post.

[Adami]

Is it going to be called X? Or just have the X replace the bird?

Are posts still called tweets or Xs? I don’t use Twitter so this is more entertaining.

[cramx3]

But then he became unhinged. Just the way he purchased Twitter, fired all the staff, and from all accounts, literally turned a fun place to work into a nightmare...no. I mean, if being this innovative, successful company means absolutely grinding and getting shit on in your place of employment - hard pass. I respect brilliant minds. But there is a sense of humanity, wisdom, and kindness that in my mind, is more important than brilliance.

I don't work there so this doesn't bother me too much.  I'm sure I support many companies that have terrible work cultures. As long as it's not illegal (and it seems some stuff he's done may be borderline, I don't know) then I'm not going to shit on him too hard for how he runs his company internally.   I don't think Teslas are bad cars or anything either.  Just this X thing sounds so stupid. I guess once I get over the change it'll be fine.

[Zydar]

So, it won't be called Twitter, it'll be called "X?" ugh. I think I'm done now. it was bad enough with him buying it. Now he's totally rebranding. I'm done.

Yeah I'm glad I jumped ship a few weeks ago.

[Stadler]

Here's the thing with the concept of the EV and Tesla - I had a lot of respect for Musk when he launched Tesla, and then instead of keeping his patent on the motor, he opened it to everyone - launching the whole widespread movement to EV. I support that. There are a lot of issues (getting rid of batteries being a big one, as well as charging infrastructure, which is another), but ultimately, I think an alternative to gas, whatever that may ultimately be (and I think it'll be something else), is a good thing, in the long run, and will be necessary.

But then he became unhinged. Just the way he purchased Twitter, fired all the staff, and from all accounts, literally turned a fun place to work into a nightmare...no. I mean, if being this innovative, successful company means absolutely grinding and getting shit on in your place of employment - hard pass. I respect brilliant minds. But there is a sense of humanity, wisdom, and kindness that in my mind, is more important than brilliance.

So we said no to his cars, and I literally just deactivated my Twitter "X" account after posting my last post.

Well, I'm coming at this from a different view; I don't use Twitter and couldn't really care about any social media to be honest.  And electric cars are on the horizon for sure, but I'm not down with all the hyperbole around them.   But... some of that is anecdotal.  I worked for GE: to many on the outside it was hellish.  "Neutron Jack Welch" and all that.  Yet FOR ME, it was the greatest work experience of my life.  I did more and learned more in the first five years I was there than in the rest of my career combined, more or less.   So who am I to judge what someone else experiences in their work place? 

I really don't see the problem here.   My electric comes from Eversource (well, it comes from the sun, because I have solar) but it was and always will be "Northeast Utilities" because that's how I know it.  I go see concerts - including Dream Theater - at the "Toyota presents the Oakdale Theatre, powered by Xfinity".  It's always going to be "the Oakdale" to me, because that's how I know it.  Companies change names.   

If he loses business, I can't believe it's because of branding; it will be because there's something better, and that's the call of the wild in the business world.  So be it. 

[Samsara]

Well, Twitter has been a cesspool for a long time. Musk has done nothing to improve it. Add to that a brand change to his "X" symbol, and all the stories about how he treats people...he doesn't need my patronage/usage of his properties.

That's all I was saying.

[ProfessorPeart]

Elon was someone I respected for what he was doing and then the screws starting coming loose. I think it began with that whole kids troop stuck in the cave calling some guy a pedophile thing. That's when I started losing respect for him. Now, I don't want anything to do with anything he does. It's that same god-complex that Steve Jobs had. Jobs was a horrible person from what I can tell yet some worship him. Sound familiar?

I'm hoping Bluesky can eventually open up and fill the Twitter, sorry X, void. Many of the people I follow on Twitter, sorry X, seem to have abandoned it as they haven't posted in months, but they are in other places. Musk really shot himself in the foot.

[Ruba]

Are posts still called tweets or Xs? I don’t use Twitter so this is more entertaining.

I've never had a Twit-, sorry, X account, but apparently they are supposed to be called "xeets" now.

[King Postwhore]

I have not seen the change to my account yet. No X. Still have the bird. Lol

[Zydar]

I have not seen the change to my account yet. No X. Still have the bird. Lol

You haven't heard about the bird?

https://www.youtube.com/watch?v=uSlB4eznXoA

[King Postwhore]

I'm not opening that and having that earworm. Lol

[Zydar]

Darnit

[Samsara]

I'm not opening that and having that earworm. Lol

 

[lonestar]

Here's a fun twist... So one of Twitter's biggest markets is Japan, and via the rebranding they're calling it X-Japan... Unfortunately for Elon that name is already trademarked by legendary metal band of the same name.


Frontman Yoshiki tweeted this...

https://twitter.com/YoshikiOfficial/status/1683365008019959808?s=19

[ProfessorPeart]

Not to mention that Microsoft has a trademark on X and Meta also has a trademark on X specifically in the social media domain. Another well thought out plan from the genius.

[cramx3]

Not to mention that Microsoft has a trademark on X and Meta also has a trademark on X specifically in the social media domain. Another well thought out plan from the genius.

I also saw the logo used somewhere else

This seems very poorly thought out

[Adami]

So when does twitter become X?

[cramx3]

So when does twitter become X?

It's already rebranded on the website, but I dont know if that means anything because the app is still Twitter.

[HOF]

It's also still located at "twitter.com" and I'm assuming that won't change any time soon (if ever).

[ReaperKK]

Not to mention that Microsoft has a trademark on X and Meta also has a trademark on X specifically in the social media domain. Another well thought out plan from the genius.

I also saw the logo used somewhere else

This seems very poorly thought out

It's so wild how poorly thought out this is considering he has been pushing this x app idea since the PayPal days.

[HOF]

The "X" logo is just a generic uniform font. Elon probably just typed "x" into a word doc and scrolled through all the different font options until he found one he liked.

https://www.businessinsider.com/twitter-x-logo-unicode-math-textbooks-2023-7#:~:text=Twitter%20on%20Monday%20rolled%20out,font%20%22Special%20Alphabet%204.%22

[lonestar]

[King Postwhore]

 

[RaiseTheKnife]

Had a recent notion that we should set aside the phrase "hold my beer" and replace it with "hold my New Coke."  Seems appropriate in certain instances.

[Jamesman42]

The "X" logo is just a generic uniform font. Elon probably just typed "x" into a word doc and scrolled through all the different font options until he found one he liked.

https://www.businessinsider.com/twitter-x-logo-unicode-math-textbooks-2023-7#:~:text=Twitter%20on%20Monday%20rolled%20out,font%20%22Special%20Alphabet%204.%22

Just looked, it is a double-struck letter (as the article states). They are used primarily to denote sets of numbers or other mathematical groups, the most common (which I teach in Algebra 1) is the double R for "real numbers":

https://mathworld.wolfram.com/Doublestruck.html

X doesn't appear in that list, interestingly.