Well Avatar was filmed in 3D and Force Awakens was post converted.
I'd love to know how much money TFA made from 2D only screenings.
When I went to see it at the Vue in Islington, there were more 2D showings than 3D, and the 2D showings were more fully booked. We saw it in 3D only because it was the next showing and that was more convenient, but our screen was half empty, whereas the 2D showings after ours were nearly full.
Basically, people are getting bored of 3D and just don't give a shit anymore.
![:lol](https://www.dreamtheaterforums.org/boards/Smileys/default/lol.gif)