I am an invested fan and I will "NEVER" pay for those packages. There is a cap I put on myself for seeing bands and no band is worth the money they ask for those packages.
That's Stadlers point. People actually DO PAY those prices, and as long as people continue TO PAY those prices, tickets will be priced that high.
The prices are undervalued because someone somewhere would pay a higher amount. Pricing is subjective, and with tickets it's harder, because they are time limited (the event is one discrete event) and space limited (seats/capacity).
But generally, if you see a show go on sale and immediately there are 100's of tickets in the secondary market at prices higher than box office (ESPECIALLY if they are not all premium, i.e. front row, seats) those tickets were undervalued. They could have been sold AT the box office for something between what they were sold for and what they are on the secondary markets sites for.
From a PURE money stand point, the "but some fans will be shut out!" is purely a perception issue. There's a decent argument that by pricing high enough to remove the secondary market, you're ensuring that you get an invested fan base. Does that make sense?
I think so...
So, it's just the effect of going online, and the Scalper also moving onto the platform. I still see actual scalpers at shows though, and sadly, my cuz did pay for some when we went to see DT in dallas. He wanted to see a show that night we arrived there, and he found out Chevelle with 10 Years was playing, he likes 10 Years, Tickets were sold out, and he got lucky the guys selling the ticket was actually an old school one and at the show, and was a reliable one. He used Craigslist, I told him it's risky, but its up to you. I wouldn't have done it, but I still helped him to find one, because I haven't seen Chevelle and that lineup sounded interesting, and if he's paying for it, shit free show.
I think the coolest thing a band could do is, offer a ticket to a show of their choice when they buy the ultimate deluxe package. Guarantee those Boxsets will set out quick. Like what Coheed and Cambria did for The Afterman: Deluxe boxset. I bought it, and got to use it locally, I was happy I did actually get to use it, I got it signed too. I believe they have done the same thing with The Unheavenly Creatures.
The weird thing too is, Big Bands don't have a problem with this. They'll get seats in regardless, as you got a lot of those "Will do whatever to see the band?" Your Detroit Rock City movie stories. The bands starting out, have to prove themselves first, so it's mainly, on the band. The ones whom are taking the brunt are the middle bands, those who are pretty known, and can do a good tour, but are still doing things themselves, Touring on a bus or van.
Battlecross, actually got invited to play Mayhem, and for them to tour with Mayhem, they have to fund their own way across the tour, those 2nd stage bands, don't really get the good treatment the Main-Stage bands do...This is how Mayhem and Rockstar decided to do Business of their Festival, I don't know if Ozzfest was worse or not, but according to Maiden, it was to them. What Battlecross did was go a Crowdfunding site, of Indiegogo I believe it was. They had a package of Watch the set from behind the stage, includes ticket, shirt, and other goodies. I bought that, and was the only one at our venue that did. They were cool, I met them at the gate by the stage, got a wristband, walked in, and they led me to the stage, while the guitarist asked if I wanted a beer, I said sure, he grabbed me one, and I watched the set from behind the stage while drinking my beer.
There were two other people watching, but I think they may have been radio winners, or some other shit.