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General => Archive => Political and Religious => Topic started by: 7StringedBeast on April 02, 2012, 01:59:05 PM

Title: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 01:59:05 PM
I was just thinking about this during lunch and I thought it would be a kind of fun discussion to have.  Let's pretend Marijuana has become legalized throughout the US and is treated somehow like beer or cigarettes are.  What would the ads be like?  Would there be TV commercials and print ads in magazines or on billboards?  Would we stereotypical images, or images of upscale people toking on a joint?
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: kirksnosehair on April 02, 2012, 02:07:57 PM
Dude:  *cough*  *cough*  *cough*

Other Dude:  *tokes*  *exhales*  "uh, yeah?"

Dude:  "got any Doritos?"

Other Dude:  "wow, man um wow"

Dude:  "I know, it's crazy, right?"

Other Dude:  "I'm thirsty"

Dude: "Hey, look at my fingers, man, my fingers are messed up"

Other Dude:  "whoa, fingers.....wow....yeah......"



Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: ZBomber on April 02, 2012, 02:10:17 PM
Something like this, I would imagine
https://www.youtube.com/watch?v=lZBTki93pC4
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Adami on April 02, 2012, 02:11:39 PM
"Wanna get high? Smoke pot"


I doubt it'd have to get more complicated than that.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 02:32:50 PM
Haha possibly.  They could definitely go to the point.  But they don't do that with beer.  The commercials are never just drink beer, get drunk.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Adami on April 02, 2012, 02:34:40 PM
Haha possibly.  They could definitely go to the point.  But they don't do that with beer.  The commercials are never just drink beer, get drunk.

Well that's cause being drunk is dangerous. And it's competing beer companies.

However if there were multiple marijuana companies competing, then the ads would be as random and pointless as any other commercial.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 02:37:22 PM
Well yeah there would definitely be multiple companies competing otherwise there would be a monopoly on weed which would then be illegal haha. 

I'm just wondering if the ads would be targeted to the average joe on football sunday like beer, or try to make it all social with cigarettes.  I'm thinking the ads would be kind of in the vein of smoke weed - get women.  Or something like that.

I feel like you wouldn't see stereotypes of stoners in commercials because they would figure those people would be buying anyways.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Cool Chris on April 02, 2012, 02:58:03 PM
I'm just wondering if the ads would be targeted to the average joe on football sunday like beer, or try to make it all social with cigarettes.  I'm thinking the ads would be kind of in the vein of smoke weed - get women.  Or something like that.

When I was in college my roommate and his friends got high all the time, and the last thing on their mind was women; it was just pot, Mario Kart, and Jack in the Box. But pretty much all ads these days are 'use our product - get women.'

It would be interesting to see pot companies competing with each other. Extending the beer analogy, would there be low-end pot like Milwaukee's Best?

Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Adami on April 02, 2012, 03:00:40 PM
"Life sucks? Smoke pot"
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 03:05:21 PM
I'm just wondering if the ads would be targeted to the average joe on football sunday like beer, or try to make it all social with cigarettes.  I'm thinking the ads would be kind of in the vein of smoke weed - get women.  Or something like that.

When I was in college my roommate and his friends got high all the time, and the last thing on their mind was women; it was just pot, Mario Kart, and Jack in the Box. But pretty much all ads these days are 'use our product - get women.'

It would be interesting to see pot companies competing with each other. Extending the beer analogy, would there be low-end pot like Milwaukee's Best?

I would imagine there would be.  On the other side, I'm sure we'd see the champagne versions as well.  It's funny to think about because its still taboo today to an extent.  Although I'm guessing I will see full legalization in my lifetime. 

My guess is the ads would have to try to break down the stigma of weed and convince people who have never tried, to try it.

I can see it now, Martha Stewart's pot brownies.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: El Barto on April 02, 2012, 03:14:26 PM
It depends on what they're trying to do.  Are they trying to entice people who don't smoke to start?  I think The Man would have a real problem with that.  More likely, they're trying to get established dopers to smoke their strain, or buy from their dispensary.  To that end, it's strictly Taco Bell advertizing.  Show them pretty pictures and tell them how many tacos for a dollar.

Also of note, from what I can tell of the legal variety, the dispensaries grow and market their own strains, so it's pretty much the establishment that's advertizing.  Very similar to a restaurant.   
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Scheavo on April 02, 2012, 04:05:01 PM
I was trying to think of the last time I saw a cigarette ad, and I honestly can't remember. Do I just tune them out that completely, or do cig's not get advertisements on TV anymore? If that's true, I don't see why Marijuana would necessarily be different.

Honestly, the best advertisement would probably just be a picture of the marijuana in question.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Ryzee on April 02, 2012, 04:08:41 PM
I was trying to think of the last time I saw a cigarette ad, and I honestly can't remember. Do I just tune them out that completely, or do cig's not get advertisements on TV anymore? If that's true, I don't see why Marijuana would necessarily be different.

Honestly, the best advertisement would probably just be a picture of the marijuana in question.

I was thinking the same thing, and I can't remember the last time I saw a cigarrette ad- on tv anyway.  I think I've seen a few in magazines.  What I do see all the time are ads on tv telling you how deadly cigarettes are and condemning tobacco companies.  I'd imagine they'd probably do the same thing with weed if/when it becomes legal.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 04:11:26 PM
It is illegal to have a cigarette ad on TV.  They are still in print though.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Scheavo on April 02, 2012, 04:12:20 PM
It is illegal to have a cigarette ad on TV.  They are still in print though.

Oh. Some reason I only remember them making it illegal to target kids and teenagers.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Ryzee on April 02, 2012, 04:15:16 PM
It is illegal to have a cigarette ad on TV.  They are still in print though.

Well there you go.  But yeah, I've always figured that should marijuana become a legal product like alcohol & tobacco that it would be treated similar to tobacco, maybe even more demonized. 
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 04:22:20 PM
Yeah I could see ads being banned from TV. 

I wonder how fast it would make its way even more into mainstream culture.  Because right now I feel like it is a kind of counter cultural thing still, but not as much as it used to be.  It's definitely getting more accepted.  I just wonder how far legalization and commercialization of it would push it into the mainstream, 2, 5, 10 years after the fact.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: King Postwhore on April 02, 2012, 04:30:13 PM
"This is you brain on Pot"

*Cuts to a dude munchin' on those fried eggs from the original TV add*

"What?!  I've got the munchies!"

The end.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 02, 2012, 04:34:12 PM
That's pretty good!  haha.  You should save that for when this stuff goes mainstream and make a killing off it.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: ddtonfire on April 02, 2012, 05:17:20 PM
This sounds like a good Cracked Photoplasty.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: skydivingninja on April 03, 2012, 07:44:17 AM
I imagine that they wouldn't have TV ads or billboards, like cigarettes.  Maybe magazine ads?  I dunno.  It would certainly be a whole new world to explore, marketing-wise.  Come to think of it, I need a job.  Time to lobby for congress to legalize this stuff so I can get a marketing job with someone.  Before May 6th, please, Mr. and Mrs. Congress. 
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 03, 2012, 07:47:04 AM
It depends whether the drug is perceived as a medicine or a recreational activity.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 03, 2012, 10:29:10 AM
It depends whether the drug is perceived as a medicine or a recreational activity.

Hmm that's an interesting point.  I didn't even think of it being marketed as medicine.  I just assumed recreational.  I guess you might have certain companies claiming to have a medicinal strain or something and then they market it like an anti depression drug or something.  I could see that, but at the same time you would see recreational.

It's strange because there are good uses for MJ so it could be promoted that way I suppose, unlike cigarettes which are just plain bad for you.  Although, smoking MJ isn't really good for your lungs anyways.. 

I wonder if the government would even allow companies to advertise MJ as a medicine.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 03, 2012, 10:41:01 AM
It depends whether the drug is perceived as a medicine or a recreational activity.

Hmm that's an interesting point.  I didn't even think of it being marketed as medicine.  I just assumed recreational.  I guess you might have certain companies claiming to have a medicinal strain or something and then they market it like an anti depression drug or something.  I could see that, but at the same time you would see recreational.

It's strange because there are good uses for MJ so it could be promoted that way I suppose, unlike cigarettes which are just plain bad for you.  Although, smoking MJ isn't really good for your lungs anyways.. 

I wonder if the government would even allow companies to advertise MJ as a medicine.

Until the debate ends over which it is, we aren't going to see any advertising. If it is considered a medicine, anything other than medicinal use advertising will not be tolerated. People would be in an uproar. On the other hand, I don't think we will ever see it as a recreational substance because it has been linked to the medicinal field. I think the fact it is considered a medicine is the worst thing to happen to the plant.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Scheavo on April 03, 2012, 11:22:57 AM
On the other hand, I don't think we will ever see it as a recreational substance because it has been linked to the medicinal field. I think the fact it is considered a medicine is the worst thing to happen to the plant.

There are some very legitimate uses for it as medicine. I know several people who may not be alive if not for the munchies during chemotherapy. I won't go into the whole list of other possible beneficial effects, becuase some of them get disputed, but marijuana is certainly not not medicine, even if it's not medicine.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 03, 2012, 01:24:54 PM
Well the thing is with the medicine is that you could take a THC pill or smoke it through an E cigarette type thing.  But that's a whole other concept.

I think if Marijuana was legalized, I think it would also be for recreation like cigarettes and alcohol.  I don't think it would only be legalized under the guise of medicine.  I think possibly it would be medicinal first and then recreational would follow it. 

I would love to see the medicinal ads for marijuana though.  All the listed side effects at the end would be pretty funny.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Super Dude on April 03, 2012, 02:17:35 PM
Are we automatically assuming ads are legal? Because cigs are legal, but not cigarette TV ads.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 03, 2012, 02:21:26 PM
Yeah I mean ads are legal, not sure what kind but I'm assuming they can have ads of some sort.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Super Dude on April 03, 2012, 02:22:45 PM
I think it goes without saying that they'll try to drop the stoner stereotype. I dunno, maybe they'll emphasize the health effects? I don't really know because I'm not sure what commoditized marijuana will look like, and what part of the pharmacy it'll end up in. It depends on what producers want the consumer to feel when using this product (high obviously, but what is there beyond that? Note this is a non-user speaking here).
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: El Barto on April 03, 2012, 03:37:50 PM
It also depends on whether or not it's Phillip Morris advertising for all of their brands, or a mom and pop dispensary. 

You can also take a pretty good clue from the imagery associated with fake-bake.  These people are definitely advertizing to the stoner crowd, not the cancer patients.

(https://www.hdap.org/images/spice.jpg)
(https://2.bp.blogspot.com/_NC5uBvvrgig/TKy_-8NQ5vI/AAAAAAAAARc/5ytvWhgqrGM/s1600/K-2+Spice_drug+AD.jpg)
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 03, 2012, 06:48:37 PM
All of those are advertised as incense and are not for smoking purposes.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: El Barto on April 03, 2012, 06:54:43 PM
All of those are advertised as incense and are not for smoking purposes.
Well, yeah.  But like I said, I think it's a pretty good clue how it might look.  I think the market's the same.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Scheavo on April 03, 2012, 07:37:26 PM
All of those are advertised as incense and are not for smoking purposes.
Well, yeah.  But like I said, I think it's a pretty good clue how it might look.  I think the market's the same.

I imagine more pictures of the strain your smoking on actual packages.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: LieLowTheWantedMan on April 03, 2012, 08:13:32 PM
Funny. I was thinking of this exact same thing yesterday. I have no idea.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: senecadawg2 on April 03, 2012, 08:17:26 PM
High as a Wizard

(https://thehedge.files.wordpress.com/2009/03/gandalf_large.jpg)
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: El Barto on April 03, 2012, 09:28:22 PM
All of those are advertised as incense and are not for smoking purposes.
Well, yeah.  But like I said, I think it's a pretty good clue how it might look.  I think the market's the same.

I imagine more pictures of the strain your smoking on actual packages.
Bud porn.  Yeah, there'll certainly be plenty of it, but that really doesn't tell you much.  It's really more of an indicator of the care that went into producing it rather than the quality of the bud itself. 

Something else to consider is that if it ever were legalized, we'd have two very different markets.  Pretty much exactly what we have with beer.  The tobacco companies are going to make the Budweiser and Coors of weed.  It'll be dirt cheap, Mexican ditch weed.  Dispensaries and civvies will continue to make connoisseur class weed, much like the 2500 different craft beers we have.  Budweiser doesn't bother telling you how hoppy it is, or what sort of complex flavors it has; they don't need to.  They tell you it's cheap and it'll make girls want to have sex with you.  We'll see advertizing follow the same mode with pot.  The craft growers will tell you about the flavor it has, and what type of high it is.  The big guys will tell you it's what all the cool people smoke.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 07:19:39 AM
All of those are advertised as incense and are not for smoking purposes.
Well, yeah.  But like I said, I think it's a pretty good clue how it might look.  I think the market's the same.

I imagine more pictures of the strain your smoking on actual packages.
Bud porn.  Yeah, there'll certainly be plenty of it, but that really doesn't tell you much.  It's really more of an indicator of the care that went into producing it rather than the quality of the bud itself. 

Something else to consider is that if it ever were legalized, we'd have two very different markets.  Pretty much exactly what we have with beer.  The tobacco companies are going to make the Budweiser and Coors of weed.  It'll be dirt cheap, Mexican ditch weed.  Dispensaries and civvies will continue to make connoisseur class weed, much like the 2500 different craft beers we have.  Budweiser doesn't bother telling you how hoppy it is, or what sort of complex flavors it has; they don't need to.  They tell you it's cheap and it'll make girls want to have sex with you.  We'll see advertizing follow the same mode with pot.  The craft growers will tell you about the flavor it has, and what type of high it is.  The big guys will tell you it's what all the cool people smoke.

But we willl also see high quality stuff too, much like the 14 dollar 6 packs that are out there.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: lonestar on April 04, 2012, 07:28:59 AM
Imagine them doing a series a la Real Men Of Genius.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 08:46:37 AM

I can see it now....

(https://loldrugs.com/sites/loldrugs.com/files/weed-cash.jpg)
(https://28.media.tumblr.com/tumblr_lu06ldSquq1qzmopno1_500.jpg)
(https://29.media.tumblr.com/tumblr_m1qllpgiVp1r62msdo1_400.jpg)
(https://i.qkme.me/2s6o.jpg)
(https://i.qkme.me/354wnt.jpg)
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Odysseus on April 04, 2012, 12:06:14 PM
The burger and candy companies would definitely want a piece of that action:

  "Marijuana - proud sponsors of the snack food industry!"  :hat

I guess you'd get spin-off TV shows like Man Vs Food, except it would be Man Vs Spliff - Who's Got The Best Bud?  It'd probably look like a scene from Cheech and Chong's Up In Smoke.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 12:07:35 PM
The burger and candy companies would definitely want a piece of that action:

  "Marijuana - proud sponsors of the snack food industry!"  :hat

THC infused jolly ranchers!!!!
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Odysseus on April 04, 2012, 12:09:36 PM
THC infused jolly ranchers!!!!

Excellent! Now we're thinking outside the box.  Run with the ball. RUNNNN!!!  ;D
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 12:14:22 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 04, 2012, 12:15:33 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.

There isn't much to advertise about cigarettes but lord knows that advertising worked.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Odysseus on April 04, 2012, 12:27:51 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.

Maybe, but just think of all the companies wanting to be first in the door for that market...
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 12:28:52 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.



There isn't much to advertise about cigarettes but lord knows that advertising worked.

I never see advertisments for cigarettes. Literally. I can't recall the last time I saw one other than at the counter of a gas station, and it's usually a dollar off sign or a 2-pack deal. Cigarettes best advertising comes from the users and and empty packs on the ground. I think marijuana will be exactly the same way.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 04, 2012, 12:30:47 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.



There isn't much to advertise about cigarettes but lord knows that advertising worked.

I never see advertisments for cigarettes. Literally. I can't recall the last time I saw one other than at the counter of a gas station, and it's usually a dollar off sign or a 2-pack deal. Cigarettes best advertising comes from the users and and empty packs on the ground. I think marijuana will be exactly the same way.

Yeah but you gotta think about how cigarettes became extremely popular in the first place.  Just watch the first episode of Man Men.  They used to be advertised everywhere.  And up until very recently you used to see print ads everywhere.  They would also be on billboards along highways.  Now it is mostly in magazines I believe.

There has been a ridiculous amount of advertising for cigarettes.  To say there isn't/hasn't been is to ignore history.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: El Barto on April 04, 2012, 12:30:57 PM
There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.
Flavor counts. 

Detailed info on the cannabinoids would actually be pretty spiffy to have.  I'd certainly love to now the ratio of CBD/THC of something to get a good frame of reference.  Although, those are going to vary considerably, me thinks.  You could certainly figure it out per the strain, but in practice, plenty of things would alter both values.  I'm not sure you could keep up a level of consistency in a medium sized growing operation.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 12:40:20 PM
There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.

Flavor counts. 


But it's not an important factor. People would take a shit tasting weed with 35% THC content over a great tasting weed with a 18% THC content.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Chino on April 04, 2012, 12:42:01 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.



There isn't much to advertise about cigarettes but lord knows that advertising worked.

I never see advertisments for cigarettes. Literally. I can't recall the last time I saw one other than at the counter of a gas station, and it's usually a dollar off sign or a 2-pack deal. Cigarettes best advertising comes from the users and and empty packs on the ground. I think marijuana will be exactly the same way.

Yeah but you gotta think about how cigarettes became extremely popular in the first place.  Just watch the first episode of Man Men.  They used to be advertised everywhere.  And up until very recently you used to see print ads everywhere.  They would also be on billboards along highways.  Now it is mostly in magazines I believe.

There has been a ridiculous amount of advertising for cigarettes.  To say there isn't/hasn't been is to ignore history.

But history needs to be ignored in this case. All that is important are the way cigarettes are marketed today, as this will be how marijuana will have to be advertised.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 04, 2012, 12:43:57 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.



There isn't much to advertise about cigarettes but lord knows that advertising worked.

I never see advertisments for cigarettes. Literally. I can't recall the last time I saw one other than at the counter of a gas station, and it's usually a dollar off sign or a 2-pack deal. Cigarettes best advertising comes from the users and and empty packs on the ground. I think marijuana will be exactly the same way.

Yeah but you gotta think about how cigarettes became extremely popular in the first place.  Just watch the first episode of Man Men.  They used to be advertised everywhere.  And up until very recently you used to see print ads everywhere.  They would also be on billboards along highways.  Now it is mostly in magazines I believe.

There has been a ridiculous amount of advertising for cigarettes.  To say there isn't/hasn't been is to ignore history.

But history needs to be ignored in this case. All that is important are the way cigarettes are marketed today, as this will be how marijuana will have to be advertised.

Hmm that's a good point.  Although, Marijuana I don't think is as much of a health risk as cigarettes.  Maybe I'm wrong on that though.  MJ isn't physically addictive either.  So maybe it would have different regulations on advertising.  Say it was treated more like alcohol than like cigarettes.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: kirksnosehair on April 04, 2012, 01:11:08 PM
In all reality, I don't think we would see a whole lot of advertising, at least not at first. Just because it is legal doesn't mean it won't still have a bad stigma attached to it. Marijuana isn't like alcohol. Sure it tastes and looks different, but, it's not like a beer that you are going to be sipping over and over again. There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.

Something tells me that any advertising would be restricted similarly to how advertising for alcohol is restricted right now.  Beer and wine are OK for TV and Radio ads, but not hard liquor.  I think pot would be classified the same way as hard liquor.  Print ads would be OK, but no television or radio.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: 7StringedBeast on April 04, 2012, 01:13:02 PM
What?  I see whiskey commercials on TV all the time.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Scheavo on April 04, 2012, 01:21:43 PM
Ya, that used to be a law, but it's no longer a law anymore. Can even drink liquor on TV.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: kirksnosehair on April 04, 2012, 01:32:17 PM
Really?  Wow, I guess I don't watch that much TV, because I don't see any hard liquor ads on TV
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Dark Castle on April 04, 2012, 01:37:27 PM
The way I see it, it'd be like Tobacco, you NEVER see tv or radio ads because people just accuse them of trying to get underage kids to smoke.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Super Dude on April 04, 2012, 01:48:42 PM
The way I see it, it'd be like Tobacco, you NEVER see tv or radio ads because people just accuse them of trying to get underage kids to smoke.

Yeah, outside of the hypothetical I would say the same thing. Conservative moral guardians would be up in arms about a weed TV commercials, the same way liberals are about tobacco.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: El Barto on April 04, 2012, 01:48:55 PM
There are only two things that people are going to really care about, THC and CBD content. I just don't think there would be much to advertise, other than a company logo and a pretty picture of a bud.

Flavor counts. 


But it's not an important factor. People would take a shit tasting weed with 35% THC content over a great tasting weed with a 18% THC content.
I disagree.  If we're talking about THC levels that high (and I think we're currently maxing out around 25%, BTW), potency isn't really a concern.  Stoners smoke until they're stoned.  At that level, you smoke 3 bowls instead of 2.  Aside from the novelty aspect of smoking "the worlds most potent grass," which I suppose we'd all want to sample,  most regular dopers will prefer something pleasant and potent to something shitty and slightly more potent.  I'm not going to refuse to smoke something because it tastes like blueberry rather than pine, but I'm certainly going to take pine over rat's asshole any day, regardless of the extra 4% THC content.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: LieLowTheWantedMan on April 04, 2012, 09:02:45 PM
Taste doesn't matter to me that much. But that's just me. I don't think commercial weed would do well in my town though, because this town is full of high quality stuff, and it might beat out the commercial stuff. Who knows, it could be great as well, but commercial stuff has a tendency to be inferior.
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: Zook on April 05, 2012, 05:49:55 AM
''I don't always smoke pot, but when I do, I get fuuuuuuuuuuuucked up''
Title: Re: If Marijuana were legalized, what would Marijuana Ads be like?
Post by: slycordinator on April 05, 2012, 06:06:40 PM
Ya, that used to be a law, but it's no longer a law anymore.
There never was a law against advertising liquor on TV. There was a ban on TV advertising by the Distilled Spirits Council of the United States (liquor's trade association), but even before that official ban was removed, Seagram went ahead and advertised all over on TV and the government did nothing to them.